Communication Studies (B.A., B.S.)

The Bachelor of Arts (B.A.) and Bachelor of Science (B.S.) are academically equivalent within the department.

Core Requirements 24 hours
Communication Studies Major (B.A., B.S.**, 37-38 hours)
COMM 1250 Introduction to Communication Studies 4 hours
COMM 1510 Intercultural Communication 4 hours
COMM 2300 Communication Theory 4 hours
COMM 3500 Research Methods 4 hours
COMM 3700 Organizational Communication 4 hours
COMM 4100 Communication in the Professions 4 hours
Electives 7 hours
(minimum)
COMM 2360 Experiencing the Culture of Italy (3 hours)  
COMM 2400 Communication and Leadership (4 hours)  
COMM 2500 Family Communication (3 hours)  
COMM 2550 Health Communication (3 hours)  
COMM 2600 Mass Media (4 hours)  
COMM 2970 Internship* (1-8 hours)  
COMM 3200 Persuasive Communication (4 hours)  
COMM 3300 Public Relations (3 hours)  
COMM 3400 Communication and Gender (4 hours)  
COMM 3600 Principles of Advertising (3 hours)  
COMM 3800 Communication through Dialogue (4 hours)  
COMM 4200 Conflict Resolution (3 hours)  
COMM 4900 Selected Topics (2-3 hours)  

*The 2000-level internship may only be taken as an addition to at least 5 elective hours (e.g., a combination of any of the other electives equaling 5 hours). The class may be repeated.

Capstone Experience 6-7 hours
COMM 4970 Internship 2-3 hours
COMM 4980 Communication and Contemporary Society 4 hours
Minor or Second Major Required

 

**A Communication Studies major customarily earns either a B.A. or B.S. degree. However, if a student has a first major that is associated with a different baccalaureate degree, the Communication Studies major may serve as a second major for the degree associate with the first major (B.F.A., B.M., B.S.N.).

COMM 1250 Introduction to Communication Studies (4 hours)

This course is designed to help students develop the skills necessary to effectively communicate in public, private and professional settings. The course will focus on a broad base of communication theory, concepts, and skills and offer students the opportunity to apply those skills. Students will explore several modes of communication, including persuasive and invitational speaking, dialogue, and interpersonal communication. Students will explore the foundations of the communication discipline and consider the importance of communication for our personal, professional, and civic lives.

Normally offered each semester.

Archway Curriculum: Essential Connections: Speaking Instructive
Archway Curriculum: Integrative Core: Identity Thread
COMM 1510 Intercultural Communication (4 hours)

The study of cultural differences that influence the exchange of meaning between individuals and groups of different cultural and/or racial backgrounds. The course is designed to provide students with an understanding of the uniqueness of cultures and the resulting variations in communication styles and preferences, and to provide strategies and skills for successfully communicating across cultural barriers. Students will spend at least 20 hours during the semester working with community agencies serving clients from different cultures. (Normally offered each semester.)

Archway Curriculum: Essential Connections: Diversity Instructive: U.S.
Archway Curriculum: Essential Connections: Experiential Learning: Exploratory
COMM 2300 Communication Theory (4 hours)

Students will explore theories and research questions investigated by social scientists interested in the processes of human communication.
Prerequisite(s): Sophomore standing.
(Normally offered each semester.)

COMM 2360 Experiencing the Culture of Italy (3 hours)

This course will provide students a direct encounter with the culture of Italy. Specifically, students will study cultural indicators of Florence such as verbal and nonverbal communication, food, transportation, business climate, politics, religious beliefs, and interpersonal relationships. Students live in Florence, read texts, listen/give presentations, view art, attend concerts, experience the culture of Florence through walking, watching, eating, shopping and navigating the city and reflecting on these experiences.
Prerequisite(s): Instructor permission and sophomore standing.
(Normally offered in odd numbered summers.)

Archway Curriculum: Essential Connections: Diversity Instructive: Global
COMM 2400 Communication and Leadership (4 hours)

Students will explore components of leadership theory, skills, and behaviors, and will examine and practice effective communication behaviors as related to leadership processes and roles.

Archway Curriculum: Integrative Core: Power Thread
COMM 2500 Family Communication (3 hours)

Family Communication is designed as an introduction to communication phenomena in the context of the family. The overall goal of the course is to help students understand how, through communication, we develop, maintain, enhance, or disturb family relationships. Students will learn theories focusing on the communication patterns and practices that shape family life.

COMM 2550 Health Communication (3 hours)

Health Communication is the study and use of communication strategies to inform and influence individual and community decisions that enhance health. We will be exploring a wide range of messages and media in the context of health maintenance and promotion, disease prevention, treatment and advocacy. Through readings, discussion, written assignments, along with shadowing and interviewing a variety of health care professionals, you will learn theories focusing on the communication patterns and practices that shape health care in the U.S. as well as in other cultures.
(Normally offered in the spring semester.)

Archway Curriculum: Essential Connections: Discourse Instructive
Archway Curriculum: Integrative Core: Human Health and Disease Thread
COMM 2600 Mass Media (4 hours)

A study of the development of types of media including books, newspapers, magazines, radio, television, and film. The interaction of these media and their impact on society and the individual are included.
(Normally offered each spring semester.)

Archway Curriculum: Essential Connections: Speaking Instructive
Archway Curriculum: Integrative Core: Democracy Thread
COMM 2970 Internship (1-8 hours)

The Sophomore/Junior-Level Communication Internship has been developed to provide an enriching, applied-learning experience for a student's major or minor. This elective internship can help the student determine the type and location of her or his future internships or professional activities. It is also a useful option as an elective credit in the student's senior year after the COMM 4970 Internship requirement has been filled.  
Pass/Fail only.
Prerequisite(s): Sophomore standing and permission of the internship coordinator or department chair.
(Normally offered each semester and summer.)

Archway Curriculum: Essential Connections: Experiential Learning: Intensive
COMM 3200 Persuasive Communication (4 hours)

A study of theories and practices of persuasion within a variety of communication contexts. Students will be expected to apply these concepts to out-of-class persuasive situations.
Prerequisite(s): Junior standing.
(Normally offered each semester.)

Archway Curriculum: Essential Connections: Speaking Instructive
Archway Curriculum: Integrative Core: Power Thread
Archway Curriculum: Integrative Core: UC Leadership Thread
COMM 3300 Public Relations (3 hours)

The course in Public Relations is a study of the nature of public relations, the persons involved, its relationship to public opinion, and the channels of communication that are used. Special attention is given to the application of public relations strategies for particular events or organizations.
(Normally offered each semester.)

Archway Curriculum: Integrative Core: UC Leadership Thread
COMM 3400 Communication and Gender (4 hours)

This course offers an exploration of theories of the creation and perpetuation of gender and gender roles through communication. In turn, students will consider the question of the impact of gender on communication. Students will examine gender in a variety of contexts including families, schools, and media.
Cross listed with GEND 3400.

Archway Curriculum: Essential Connections: Discourse Instructive
Archway Curriculum: Integrative Core: Gender and Sexuality Thread
COMM 3500 Research Methods (4 hours)

This course is designed to help students understand, use, and evaluate the quantitative, qualitative, and rhetorical methods Communication scholars employ to investigate and write about their scholarship.  Application of each method will be achieved via a semester-long case study conducted at a Lincoln nonprofit organization.  Additionally, by reading a variety of social scientific research articles, students will understand how operational definitions, theories, research questions and hypotheses, a literature review, and data analysis work together to support written research reports or proposals.  The semester will culminate with an original scholarly research report using appropriate APA style. This report will also be presented in a public forum.
Prerequisite(s): Sophomore standing and COMM 2300 Communication Theory (may be taken concurrently) or permission of instructor.
(Normally offered each semester.)

Archway Curriculum: Essential Connections: Writing Instructive
COMM 3600 Principles of Advertising (3 hours)

This broad-based course overviews the history and criticism of advertising, as well as the fundamental aspects of targeting, positioning, media selection, and creative strategy.
(Normally offered each semester.)

COMM 3700 Organizational Communication (4 hours)

Students will explore the intersection of the theory and practice of communication in an organizational context. Particular emphasis will be placed on understanding how power within and between organizations is shaped by and shapes society. Topics include identity, power, globalization, technology, and ethics.
Prerequisite(s): Junior standing, COMM 2300 Communication Theory and COMM 3500 Research Methods or permission of the instructor.
(Normally offered each fall semester.)

Archway Curriculum: Integrative Core: Power Thread
COMM 3800 Communication through Dialogue (4 hours)

This course is designed to help students develop theoretical and practical understandings of dialogic communication. Students will develop the skills necessary to effectively participate in and facilitate transformational dialogue. In addition to developing a comprehensive understanding of current dialogic research, students will have several opportunities to practice their facilitating skills by helping NWU and Lincoln community groups engage impasse through dialogue.
Prerequisite(s): Sophomore standing and permission of the instructor.

Archway Curriculum: Essential Connections: Discourse Instructive
Archway Curriculum: Integrative Core: Chaos Thread
COMM 4100 Communication in the Professions (4 hours)

Students will create and deliver presentations for a variety of communication contexts and audiences. Skills in interviewing and group problem solving will be also be developed.
Prerequisite(s): Junior standing and instructor permission.
(Normally offered each semester.)

Archway Curriculum: Essential Connections: Speaking Instructive
COMM 4200 Conflict Resolution (3 hours)

This course focuses on constructive individual and group interaction by providing practical strategies for handling complex interpersonal dynamics. Class content weaves theory with skill building to help students explore the nature of conflict and a range of approaches to resolving differences. Students will discover what influences problem solving and decision-making through the application of negotiation, communication, and perceptual skills.
Offered in the Adult Undergraduate program only.
Prerequisite(s): Junior standing or permission of the instructor.

Archway Curriculum: Integrative Core: UC Leadership Thread
COMM 4900 Selected Topics (2-3 hours)

An advanced topical course designed to investigate any relevant subject matter not included in any of the standard courses. The title, content, and credit will be determined by current mutual interests of students and faculty.
Prerequisite(s): To be determined by the instructor.

COMM 4970 Internship (2-4 hours)

The Senior-Level Communication Internship has been developed to provide a culminating experience for the student's major, thus senior status (successful completion of 90 or more credit hours) is required. In addition, it is often the case that a senior-level internship offers amazing career exploration opportunities. The Senior-Level internship should be viewed as seriously as one would a full-time job.
Pass/Fail only.
Prerequisite(s): Senior standing and permission of the internship coordinator or department chair.
(Normally offered each semester and summer.)

Archway Curriculum: Essential Connections: Experiential Learning: Intensive
COMM 4980 Communication and Contemporary Society (4 hours)

The capstone course in communication, this seminar will include a review of major communication theories and research methods and their application to a variety of contexts, settings, and contemporary issues as well as discussions of communication careers and graduate study.
Prerequisite(s): Senior standing and a major in communication or permission of the department chair.
(Normally offered each spring semester.)