Dr. Loy Watley

Professor of Business Administration
(402) 465-2192
ldw [at] NebrWesleyan.edu
Smith-Curtis 240F
Office hours: 

9:30-10:30am Tuesdays and Thursdays
plus by appointment
plus whenever my door is open


President. Knight Rifles. Centerville, IA. 1994-1997.
Department Chair, Business Administration and Marketing. Southeast Technical Institute. Sioux Falls, SD. 1990-1994.
Director of Materials Management. Coleman Powermate. Kearney, NE. 1984-1989.
Personnel Manager. Coleman Powermate. Kearney, NE. 1983-1986.


Ph.D. University of Nebraska. Lincoln, NE. 2002.
MBA. Southern Methodist University. Dallas, TX. 1983.
BA, Education . Kearney State College. Kearney, NE. 1990.
BS, Business Administration. Creighton University. Omaha, NE. 1982

Courses taught: 

Principles of Marketing
Business Ethics
Consumer Behavior
International Marketing
Business Communication

Course schedule: 

Fall 2015
MWF 8:00am. Principles of Marketing
MWF 9:00am. Principles of Marketing
MWF 10:00am. Principles of Marketing
MWF 11:00am. Business Communication

Research and academic interests: 

Training in Ethical Judgment with a Modified Potter Box. Business Ethics: A European Review, Volume 23, No. 1, 1-14.

Education, Politics, and Religion on Ilkla Moor Baht 'at. LEAD Program Presentation. Lincoln, NE. 2011.

Growing Demographics: Millennials and Hispanics. Presentation for State Farm Insurance. Lincoln, NE. 2011.

Generational Management. Presentation for State Farm Insurance. Lincoln, NE. 2009.

Managing e-mail. Presentation for Lincoln Christian School. Lincoln, NE. 2009

Generational Marketing. Presentation for State Farm Insurance. Lincoln, NE. 2008

Business Writing. Workshop for Union Bank. Lincoln, NE. 2007, 2008.

Enhancing moral intensity: The roles of personal and consequential information in ethical decision making. Journal of Business Ethics, Volume 50, No. 2 (March (II) 2004), 105-126.

Practical intuitionism: A modified Potter's Box tackles advertising ethics. Proceedings, The 2000 Conference of the Society for Marketing Advances.

Service interests: 

Faculty Athletics Representative
Faculty Parliamentarian
Football and Basketball announcer
Departmental Coordinator for scholarships and plaques
Departmental Coordinator for Business Education programs

Professional and community affiliations, certifications and awards: 

Academy of Management
The Society for Business Ethics
The American Marketing Association