This is an introduction to the basic accounting model and the framework for developing financial statements. The major focus is on the study of generally accepted accounting principles as they apply to the measurement of income and the presentation of a firm's financial position.

(Normally offered each semester.)

An introduction to management theory and practice. Students explore the history of management and the environment in which managers operate. Classroom discussion focuses on the basic managerial functions of planning, organizing, leading, and controlling.

(Normally offered each semester.)

Students examine the role of marketing in society with an introduction to the fundamentals of strategic marketing planning and the development of the marketing mix. Topics include buyer behavior, market segmentation, distribution, pricing policies, communication strategies, and product development.

(Normally offered each semester.)

This course will review the basics of effective oral and written communication and apply these basics to business writing and presentations. A variety of individual and collaborative projects, including memos, letters, and reports, will emphasize the process of drafting, revising, and editing business communications.

Prerequisite(s): Major in Business Administration or Accounting.

Focuses on developing the appropriate mix of promotional tools used in marketing communications, including advertising, sales promotions, public relations, sponsorship, point of purchase, and personal selling. Examines the relationship of promotional strategies to the communication process. Students develop an integrated marketing communications plan for an area business.

Prerequisite(s): Grade of "C-" or better in BUSAD 115 Principles of Marketing.

(Normally offered each spring semester.)

An in-depth study of current policies and problems in human resource management. Subjects include human resource planning, recruiting, selection, training, management development, compensation, discipline, labor relations, equal employment opportunity laws/regulations, and human resource management policies.

Prerequisite(s): Junior standing or permission of the instructor.

(Normally offered each semester.)

An introductory study of theories, models, and key variables of communication within the context of interpersonal relationships. Using primarily an experiential approach, the course covers topics including verbal and nonverbal processes, listening and feedback, communication competence, and goals.

(Normally offered each semester.)

The study of cultural differences that influence the exchange of meaning between individuals and groups of different cultural and/or racial backgrounds. The course is designed to provide students with an understanding of the uniqueness of cultures and the resulting variations in communication styles and preferences, and to provide strategies and skills for successfully communicating across cultural barriers. Students will spend at least 20 hours during the semester working with community agencies serving clients from different cultures.

(Normally offered each semester.)

This course is intended to serve as a general introduction for majors and interested students to the theories and research questions investigated by social scientists interested in the processes of human communication.

Prerequisite(s): Sophomore standing.

(Normally offered each semester.)

Students will explore components of leadership theory, skills, and behaviors, and will examine and practice effective communication behaviors as related to leadership processes and roles.

A study of the development of types of media including books, newspapers, magazines, radio, television, and film. The interaction of these media and their impact on society and the individual are included.

(Normally offered each semester.)

An examination of the macroeconomic theories, problems, and policies of the U.S. economy. Topics include supply and demand, a description of the main sectors of the economy, and the role of government in stabilizing the economy with monetary and fiscal policies.

(Normally offered each semester.)

A study and application of the principles and techniques involved in the advanced administration of first aid, cardio-pulmonary resuscitation (CPR), and automated electronic defibrillators (AEDs). Students will earn American Red Cross certifications. In addition, students will be introduced to Sport Safety Training.

(Normally offered each semester.)

A course designed to provide students with an introduction to the U.S. legal system as presented and applied to contexts of relevant to the sport industry. Students will also be introduced to fundamental legal principles of significance to sport management. Students will analyze numerous cases and the legal concepts and analyses presented to gain a deeper understanding of legal issues in various coaching, governance, management, and sport participation scenarios.

Prerequisite(s): Sophomore standing.

(Normally offered each fall semester.)

This course directs students to a better understanding of the theoretical backbone that makes sport marketing and communication such a unique subject to study. The ever-expanding field of sport management, sport marketing and communication provides a comprehensive treatment of public relations practice and marketing within sport. Rather than address public relations only as a means of supporting the marketing function or leveraging the media's interest in an event or organization, the student will recognize public relations as a function that is integral to many aspects of a sport organization's goals.

(Normally offered each fall semester.)

A course introducing students to the theoretical foundations in sport management and leadership. Students will not only be engaged in the historical concepts of sport management but also will address global perspectives, current research and development in the sport management and leadership field.

(Normally offered each semester.)

A course designed to provide students with on-the-job experience in their chosen career within the Department of Health and Human Performance. Students will visit locations that provide invaluable experience in the various professional tracks. Students will meet with the instructor at prearranged times during the semester. May be repeated for a maximum of 6 credit hours.

Prerequisite(s): Approval of instructor.

A comprehensive course in sport management focusing on specialization areas such as: theories and methods of administration of facilities including facility construction and facility operation. This course will include event management and legal ramifications involved in the operation of facilities.

Prerequisite(s): Junior standing.

(Normally offered each spring semester.)

This course is designed to draw on contemporary examples from marketing, sponsorship, facility construction, and sport law to illustrate the crucial role that money plays in any sport business.

Prerequisite(s): Junior standing.

(Normally offered each spring semester.)

This course is designed as an engaging, in-depth, and inspiring study that will help students understand the value of sport and its limitations and equip them to make ethical choices about the role sports will play in their life and profession.

Prerequisite(s): Junior standing.

(Normally offered each spring semester.)

A course designed to provide students with the basic principles and applications of management and leadership as they relate to the sport industry. Topics include functions of management, organizational behavior, management theories, management style, human resource management, and theories and styles of leadership as they pertain to the sport industry.

Prerequisite(s): Junior standing.

(Normally offered each fall semester.)

An in-depth look at the psychological and sociological factors relative to physical movement and competition. This course will examine the nature and scope of sport as an institutionalized game.

(Normally offered each spring semester.)

An on-the-job experience oriented toward the student's major interest. The student is to secure a position in an organization that satisfies the mutual interests of the instructor, the sponsor, and the student. May be repeated for a maximum of 6 credit hours.

Prerequisite(s): Junior standing and approval of the supervising faculty member.

A course designed as a capstone experience for students interested in the field of health and human performance. This will be an opportunity for students to examine previous coursework and discuss its practical application to their chosen career. Topics to be covered are: philosophy, cover letter and resume writing, personal statement writing, applications for graduate school and/or job applications, and interviewing. Students will also assess their undergraduate educational experience including general education major and minor.

Prerequisite(s): Junior or senior standing and a departmental major, or permission of the instructor.

(Normally offered each semester.)

As partial fulfillment of a major in the Health and Human Performance Department, a student must take and pass, with a B or better, a comprehensive examination during his or her senior year. The comprehensive examination is designed to assess critical thinking, knowledge, and application of skills learned.

Prerequisite(s): Senior standing and a departmental major, or permission of the instructor.

(Normally offered each semester.)

An introductory course in journalism concentrating upon basic techniques of news gathering and writing, including a basic history of news media.

Analysis of and practice in writing news feature stories for a variety of publications. The course will stress audience appraisal, interviewing, and research.

Study and practice of various print-media production skills including typography, layout design, and printing techniques. Students will learn several pagination and design computer programs.

This course provides a comprehensive guide to the practical application of governance and human resource management principles to amateur and professional sport organizations operating at the community, state/provincial, national, and international levels. This course presents a balanced view between accepted practice and what contemporary research evidence tells us about a range of governance and human resource management principles and practices.

Prerequisite(s): Junior standing.

(Normally offered each fall semester.)